London 2012 | Graphics

7.25.2012

So I'm kinda obsessed with the Olympics.  Once every four years, we see our country's future reflected in the strongest and most determined athletes the world has to offer.  The Star-Spangled Banner makes you tear up at least once and you suddenly care about what happens in sports like gymnastics, swimming, and yes, even fencing.  It's a beautiful thing and it's why I'm super pumped about this Friday's opening ceremony.

Of course, this excitement compelled me to search "olympics" on Pinterest.  Initially I thought I'd look for photos of the wacky outfits all those nations come up with.  Instead, I was  distracted by all the cool posters and graphics that came up.  London 2012 has a some pretty sweet marketing going on.





I think I love this retro poster just as much as the new ones!


11 Comments:

  1. things are heating up here in the UK with excitment! love the posters!

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  2. Funny to see how people all over the world perceive it all - in a very nice way. Living in London, I think things are unfortunately slightly different. With traffic chaos (partly due to special lanes which only olympic VIPs are allowed to use), ground-to-air missiles which have been planted peoples's rooftops, and the fact that corporate sponsorship seems to be the main objective (small businesses are being made to take down anything that mentions the Olympics without official permission), things aren't perceived as all that rosy here... Unfortunately sport seems to have become a sideshow which is a shame... Have a lovely day xo

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  3. wow those aewsome! my parents have a poster from the 1980 russian olympics that the US boycotted - it's beyond cool. i already told them i have dibs on it, haha!

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  4. Very cool posters.

    I just flew through London and stopped by the Olympic store and was a little confused by their marketing there - weird, one eyed alien mascots, terrible commemorative tshirts.... they should have stuck with the theme above across the board!

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  5. Those prints are awesome. I'm not a fan of the London 2012 logo. They should have gone with something more chic, like the first one

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  6. It's going to not exist to me since I don't have TV.... I like have to watch swimming!

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  7. Love the Olympics! Can't wait for them to start. Those prints are amazing!!

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  8. I love the Olympics and these posters make me even more excited than I already am! My cousin landed an amazing internship through Ohio University and will be in London blogging about the Olympics ... So jealous!!

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  9. I think the retro poster is my favorite!! I wish, wish, wish I could fly to London!

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  10. I really love these images. The first and fourth are my favorites.

    *Erin

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